PrintWorks Identity

PrintWorks

project overview

PrintWorks is a pre-press and printing brokerage firm. Their target market is ad agencies, design firms and in-house art departments. There’s never enough time in the day for this overworked demographic. That’s where PrintWorks comes in. They are able to take print jobs and move them through the various steps to completion with extraordinary speed and efficiency.

deliverables

Logo Design, Secondary Brand Elements, Corporate Fonts & Colors, Graphic Imagery, Stationery System, Marketing Collateral, Website Design, Signage, Vehicle Graphics
PrintWorks Stationery © Robertson Design
Keeping this highly creative target audience in mind, the solution had to be bold and in your face. The fact that PrintWorks is able to take a great deal of work and stress off of its clients often casts them in the role of superhero. The brand capitalizes on that visual metaphor in its use of bold color and comic book-style graphics.
PrintWorks Vehicle Graphics © Robertson DesignPrintWorks Signage © Robertson Design
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